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Redmoon Converters
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Design & Creative

Color, typography, aspect-ratio and print-resolution converters for designers.

What these tools are for

Design conversions fail at the boundary between a physical measurement and a digital one. Pixels have no size until you fix a resolution, so "1000 px wide" is a poster or a postage stamp depending on whether you print it at 72 or 600 DPI. Anything heading to print needs that decision made explicitly.

Typography has the same problem in miniature: a point is a physical unit, a CSS pixel is not, and a modular type scale only holds together if each step is a consistent ratio rather than a rounded number someone liked. Colour adds a third axis, since the same values mean different colours in different spaces and a conversion between them is lossy in ways that matter for brand work.

Aspect ratio is the one people most often get right in principle and wrong in practice — cropping to a ratio and scaling to a size are different operations, and doing them in the wrong order loses pixels you wanted to keep.

Which one do I want?

Sizing an image for print
Pixels to physical size, which needs a DPI to work from.
Building a consistent set of heading sizes
Typography scale.
Resizing to a target ratio
Aspect ratio resizer.